Support recieve a case where the client claims that there is a pixel fire discrepancy between the reporting from TTD, and the site views they are seeing in Google Analytics, with TTD running to approximately double the pixel fires. Can Support help determine why this is with the tools at their disposal.
The Client has provided the pixel ID zfgdr9v.
The advertiser ID is rt7ftg2
Hints should they be required.....
The pixel is a retargeting pixel, try pulling details about pixel fires from Vertica
Try looking at the Event Tracker table.
Should you need it, here is a query to help pull details about events from the event tracker table.
Take a careful look at the referrer URL from the pixel fire, how many different pages are firing this pixel?